Platform API & schedulers

Free Facebook API & Scheduler

Meta Business Suite is the native free option for Facebook and Instagram. Catpix is for people who want one calendar across Facebook, Instagram, LinkedIn, X, and more.

Short version: Use Meta Business Suite for Meta-only workflows; use Catpix for cross-posting and a free API.

Quick verdict

Choose Catpix for free cross-posting and an included API. Choose Meta Business Suite if you only manage Facebook and Instagram.

Feature comparison

FeatureCatpixFacebook native tools
PriceFreeFree
APIFree with accountMeta Graph API, app review
PostingDirect or scheduledMeta Business Suite
Pages/GroupsYesYes
Reels/StoriesYesYes
Cross-postingYesMeta only
AnalyticsPost metricsFacebook insights
Mobile appAndroidFacebook app
Open sourceYesNo

What the Meta Graph API can do

The Graph API can publish to Facebook Pages, including photos, videos, Reels, and Stories. It requires a Meta app, permissions, and app review. Groups and personal profiles have different access rules and are more restricted.

Meta Business Suite

Meta Business Suite is free and supports Facebook and Instagram scheduling, inbox, ads, and insights. It is a strong choice for Meta-only businesses. It cannot schedule LinkedIn, X, TikTok, or YouTube.

What Catpix costs

Catpix is free. There is no per-channel fee, no per-seat fee, and the API is included with an account. X is the only metered network: Catpix passes X API costs through at cost ($0.015 for a plain post, $0.20 for a post with a link). Catpix currently supports eight platforms: Bluesky, X, LinkedIn, Facebook, Instagram, Threads, TikTok, and YouTube.

Where Catpix wins

  • No per-channel or per-seat math: adding a platform does not add a new line item.
  • The API is included with an account instead of being an enterprise upgrade.
  • Open source: you can inspect the code, contribute, or self-host later.
  • Android app, while many competitors are web-only or slower on mobile.
  • X API costs passed through at cost instead of bundled into a subscription.

Where Facebook still wins

  • Meta Business Suite ads and inbox.
  • Facebook-native insights.
  • No third-party API approval.
  • Meta-only simplicity.
  • Facebook and Instagram in one place.
Let's be honest about the trade-off: For Meta-only workflows, Business Suite is enough. Catpix is for people who want one calendar across networks.

Who should choose which

Choose Catpix if you want free scheduling across eight platforms and an included API.

Choose Meta Business Suite if you only manage Facebook and Instagram.

FAQ

Can I schedule Facebook Groups?

Group posting has platform restrictions. Catpix supports Facebook Pages; check the composer for group support.

Does Catpix support Reels?

Yes, through the Facebook integration.

Is Meta Business Suite enough?

It is enough for Meta-only workflows, but not cross-platform scheduling.

Do I need app review?

Only for a custom Graph API integration. Catpix handles the connection.

Try Catpix free

Schedule across eight platforms, use the API, and keep your budget for content instead of per-channel fees.

Open Catpix

- Written with AI with Human edits